Sales Performance Blog

Tales from the Other Side...

As marketing director for FranklinCovey’s Sales Performance Practice, I am inundated with emails from every imaginable provider of marketing services from search optimization firms to the latest account-based and content marketing software. I see it all and I see it every single day. I must be on more than 1,000 nurture tracks – no lie.

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Categories: Sales Training, sales performers, Sales Tips

Leveraging the 7 Habits to be a Better Sales Leader

Sales professionals today face a great number of challenges and obstacles in their day-to-day initiatives. Whether it's filling your pipeline, managing your sales teams, or closing the sale - achieving and sustaining high levels of performance is critical to the success of both you and your sales teams. But the eternal question remains: how can you overcome those challenges and maintain performance – not only for yourself, but for the teams that you manage?

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Categories: Sales Leader, The 7 Habits of Highly Effective People, sales perofrmers

Making Sure Your Saws are Sharp

When making a list of all of the assets you own or control, do you list yourself among them? Truth be told, you are the most important asset, and the most vital investment you can ever make is in yourself.

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Categories: Sales Leader, Sales Enablement, Sharpen the Saw, Habit 7, franklin covey

Everyone Has a Story to Tell...

Most (if not all) of today’s marketing professionals have realized that it’s becoming increasingly difficult to reach their customers. In the good old days of digital marketing, one could simply find an interesting article or piece of content that a targeted audience would enjoy, and then interrupt it with intrusive ads.

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Categories: Sales/Business Development, webinar, marketing